When Apple Did Color Because It Was Delicious, Exciting, And Human

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When Apple Did Color Because It Was Delicious, Exciting, And Human - techcrunch.com
You know what they say about trends: wait five years and they’ll swing back around again. With confirmation that a a gold iPhone 5s will indeed break onto the scene in September to throw a crimp into Apple’s monochromatic streak (madness! Gold rush jokes!), let’s take a look back at all those times that the company did color and did it well.
While Apple is known for a clean, pared-down aesthetic that hits the human brain’s zen center in a way that just feels intrinsically right, the company’s design history is actually quite colorful. These designs weren’t always pretty, but they were whackadoo and fun in a

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