Monday, May 23, 2011

80% of mobile videos watched happen on iOS devices

The New York Times is reporting on a FreeWheel study [PDF] that says the majority of video views that happen on a mobile device occur on an iPhone, iPad, or iPod touch. The iPhone and iPod touch account for a 30% share each, while the iPad accounts for a 20% share. About 19% of video views happen on an Android device with the remaining 1% happening on all other mobile devices.

Ever since Apple unveiled the original iPhone without Adobe Flash support Apple's competitors have been shouting

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